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ABOUT

I’m a seasoned marketing professional with over 18 years of experience in social media, marketing operations, and communications. I’ve worked with global firms, boutique agencies, and in-house teams to grow communities, enhance social authority, and drive measurable success.

Currently, I serve as the Business Operations Manager at DNA, where I oversee day-to-day processes to ensure team efficiency and alignment.

In addition to my role at DNA, I offer freelance consulting services specializing in social media strategy, in-depth analysis, and project and campaign management. With a sharp eye for detail and a focus on process improvements, I help organizations execute seamless and impactful marketing initiatives.
 

Previously, I led the global social media strategy and team at Zendesk for seven years. Earlier in my career, I contributed to the social media success of The Cosmopolitan of Las Vegas as a sub-contractor with BentoBox Media, earning the hotel recognition as the “Most Socially Savvy Hotel” in Inc.'s Business Travel 50.

I'm currently based in Southern California with my husband and two children.

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ABOUT ME
"Alison has a great instinct for social and has managed truly impressive campaigns for top tier consumer names. She's great with clients, and is extremely detail-oriented and reliable. One of the things I like best about Alison is that she understands how to hustle."

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